Topic

Analytics

Market overviews and data/analytics tool coverage.

GA4's new AI Assistant channel: setup, regex fallback, and what it misses in 2026

GA4 added a native AI Assistant channel on 13 May 2026, but it only catches 60-80% of AI-sourced traffic. Here is the full setup: native channel, custom regex group (above Referral), and the UTM short-link that recovers the Direct slice.

AI search invisibility: 7 reasons your site isn't cited (and how to fix each)

Most 'not cited by ChatGPT' diagnoses oversell the robots.txt fix. The seven real blockers cluster into access, extraction, and authority - here's the diagnostic for each.

How to get cited by ChatGPT, Perplexity, and Claude in 2026

Per-bot robots.txt rules, answer-extractable page structure, and JSON-LD schema - the three layers that actually move ChatGPT, Perplexity, and Claude citations in 2026.

Make vs Zapier in 2026: pricing per task, AI features, and which automation platform to pick

Make at $9/mo for 10k ops, Zapier at $19.99/mo for 750 tasks - which automation platform to pick in 2026. Side-by-side pricing, AI agents, integrations, and the gotcha most comparisons miss.

13 signals AI assistants use to decide what to cite

ChatGPT and Perplexity don't pick sources randomly. Here are the 13 structural and off-site signals that determine whether your page gets cited.

Notion Custom Agents vs Claude Code: when to use each in 2026

Notion launched Custom Agents in February and the Developer Platform on May 13, 2026. Here is when to use Custom Agents, when to use Claude Code, and why most teams should use both.